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Effective signage in business parks and economic activity zones ensures better reception of visitors and deliverers, smoother traffic and greater safety. Our specialised consultancy Maps4industry takes the same view on this as a study conducted by the Flemish Mobility Institute (VIM) – the best possible signage is based on a combination of 4 elements: - informational reception signs indicating entrances, routes, zones and exits around the business park - directional signs at each junction, with distinguishing colours or numbers according to the industrial zone sought - “totems” at the entrance to each business - use of a GPS platform.
Company totems
Once the destination road has been reached, individual totems at the roadside confirm that the visitor has reached the right destination. Each business has its own totem, in the colour that was initially assigned to it.
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Coloured directional signs
At each crossroads or intersection within the park, the route to be followed is indicated by arrow signs showing the colours of the zones. Visitors simply follow the arrow that matches the colour of their destination.
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Multi-company totems
Where several firms share the same address, we install bigger totems showing the names of the various firms in the same building.
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Informational reception signs
Large, attractive, modern informational signs are located at each entrance to the business park. Whether lit or unlit, they show a clear, up-to-date ground plan of the whole site, with the roads and zones indicated in distinctive colours.
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